Deflation
Deflation is the economic condition where the overall price levels of goods and services decline over time, increasing the purchasing power of money. While lower prices might seem beneficial to consumers, but prolonged deflation can negatively affect the economy. It typically results from a drop in demand, an oversupply of goods, or a contraction in the money supply. Businesses may experience lower profits, leading to layoffs and reduced wages, exacerbating economic stagnation. Deflation is particularly dangerous for economies because it discourages spending.
Example
During the Great Depression, deflation gripped the economy as consumer demand collapsed, causing widespread price drops and mass unemployment.
Key points
• Deflation is a sustained decrease in the general price levels.
• It increases the value of money but can harm economic growth.
• Causes businesses to reduce production, leading to job losses.