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Average Propensity to Consume (APC) is an economic measure that represents the proportion of total income that households spend on goods and services. It is calculated by dividing total consumption by total income over a specific period. A higher APC indicates that consumers are spending a large portion of their income, which can drive economic growth but may also suggest lower savings rates. Conversely, a lower APC indicates that consumers are saving more.
If a household earns $60,000 a year and spends $45,000 on consumption, the APC would be 0.75, or 75%. This means that 75% of the household’s income is spent on goods and services, with the remaining 25% presumably saved or invested.
• Measures the percentage of income spent on consumption.
• High APC suggests that households are spending most of their income, which can stimulate economic growth.
• Important for understanding the relationship between income levels and consumer spending.
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